Rahul Bose’s video complaint went viral on Twitter on Monday after he roasted the hotel for charging him Rs. 442 for two bananas.
The incident unleashed a wave of memes and jokes on Twitter with people sharing what soon came to be known as their “Rahul Bose Moments”.
In the spur of a moment, just how the internet works, the story spread like a fire in a dried forest and many brands didn’t leave an opportunity to benefit from this. Even Taj, JW Marriott’s greatest competitor, joined the fun!
Nevertheless, the viral video also drew attention of Chandigarh’s Deputy Commissioner and Excise and Taxation Commissioner Mandip Singh Brar who ordered a probe against JW Marriott. They were fined Rs 25,000.